South African-born, Australian-based Li-Chi has an acute appreciation for composition, colour and minimalism, and creates beautiful and inspiring content on her Instagram account. With over 200,000 Instagram followers, the architecture graduate showcases her photography and styling prowess across all social platforms. She cites legendary architects Frank Gehry and Tadao Ando as some of prime inspiration for her work.
Li-Chi has worked with iconic brands such as Audi, Country Road, Ladurée, and Flight Centre for Tourism New Zealand. A recent campaign saw Li-Chi travelling through the united Arab Emirates creating breathtaking photography for Dubai Tourism. Li-Chi’s creative content has caught the eye of several style publications, with Li-Chi recently named ELLE S.A’s “Insta-crush.”
She only works with brands she genuinely and personally loves. All content on lichipan is authentic to its aesthetics.